Fraud, Medinol and Bose: What's a Trademark Owner to Do?

Although the Medinol fraud standard was overturned by the Court of Appeals for the Federal Circuit in In re Bose, trademark owners shouldn't assume they can operate as they did prior to Medinol. Rather, they should continue to operate with the same level of care adopted after Medinol, but with the reassurance that honest mistakes within a listing of goods and services may no longer be fatal to a trademark registration.